A personal aspiration is to share through my personal experience the science & art of marketing. To that end, I have been sharing marketing book reviews with you.
I love books because I see them as conversations with thoughtleaders in the field.
Ad Age has recently published my book report for Marketing 3.0 in its CMO Strategy section. I invite you read & comment on this highly visible forum. Click HERE!
Ramiro Roman leads Service & Asset Management Marketing at General Electric’s healthcare division GEHC.
His mission is to share through his personal experience the science & art of marketing. He provides practical tips and answers marketing related questions through his blog: Marketing 4 Marketeers. He serves in the Editorial Advisory Board for PM360 – The Essential Resource for Pharma Marketers - magazine.
Beyond his passion for marketing, Ramiro devotes his life to being a better father & husband.
Find him on LinkedIn/RamiroRoman or Twitter @RamiroRoman.
* The opinions expressed are exclusively personal & do not reflect any affiliations.
Readers,
Ad Age has recently published my book report for Marketing 3.0 in its CMO Strategy section. I invite you read & comment on this highly visible forum. Click HERE!
